Brand Guidelines

Style Elements

STYLE ELEMENT

Pattern

The Frauscher pattern is based on the company’s signet and inspired by track plans and rails. It can appear in different ways and combinations of Frauscher’s corporate colours depending on which brand it is used for.

Stationary, small format materials: 0,5 pt

Communication and digital materials, large format: 2 pt

Pattern CMYK dark blue
Pattern CMYK mint
Pattern CMYK petrol
Pattern RGB dark blue
Pattern RGB mint
Pattern RGB petrol
Style Element

Line

A single 60° line can also be used as a graphic element for a more minimalistic approach. As a pattern, it can also appear in different ways and combinations of Frauscher’s corporate colours depending on which brand it is used for.

Stationary, small format materials: 0,5 pt

Communication and digital materials, large format: 2 pt