Brand Guidelines


The main Frauscher typeface is “Graphik”, a simple and rational sans serif font, which is a mixture of a classical grotesque and a geometric sans font – to be equally used in printed (stationary, brochures, etc.) and digital media (website).

In Frauscher communication only the »Graphik« font may be used. If a system font is required (e.g. newsletters), the font »Arial« is allowed.


System Fonts

Office communication



For Russian please use the Cyrillic version of Frauscher corporate fonts Graphik.

For Thai please use the font Adobe Thai.

For Chinese please use the font Arial Unicode MS